Uploader: Ronnie
Country: Hungary
Uploaded: Jun 19, 2018
Price: Free

Please, verify you are not robot to load rest of pages

download rado watch catalogue pdf

RADO 2017
Juwelengalerij De Greeve 2017
R32069155
INDEX
RADO HYPERCHROME
15
RADO DIAMASTER
39
RADO CERAMICA
55
RADO SINTRA
63
RADO INTEGRAL
67
RADO TRUE
73
RADO TRUE THINLINE
87
RADO ESENZA
95
RADO CENTRIX
99
RADO COUPOLE CLASSIC
119
RADO COUPOLE
131
RADO ORIGINAL
137
Juwelengalerij De Greeve 2017
R14074086
Juwelengalerij De Greeve 2017
RADO
Rado is the Swiss watch brand known for its innovative and award-winning designs
and its use of advanced technologies and materials. The company traces its origins to
1917, when three brothers in Lengnau, Switzerland, founded Schlup & Co., a maker of
watch movements and components. In 1928 the company registered the Rado trademark with the Swiss Office for Intellectual Property, declaring its intention to use it for
“watches and watch components”.
From day one, Rado has turned visions into concrete realities. Pushing the boundaries
of material technology and continually introducing the unexpected to Swiss watchmaking, Rado has gone from strength to strength. At Rado, technology, innovation,
high-tech materials and design combine to create luxury.
Key milestones in Rado’s impressive history so far include its iconic scratch-resistant
watch, pioneering high-tech ceramic in watchmaking, the monobloc injected ceramic
case, and the introduction of touch technology in a ceramic watch. Nothing gets in the
way of Rado’s mission to discover, invent and innovate.
The latest collection shows Rado at its very best. Style and substance are the key to the
future as Rado continues to create beautiful and eye-catching watches that will stand
the test of time.
Juwelengalerij De Greeve 2017
Juwelengalerij De Greeve 2017
RADO AND DESIGN
Design is an integral part of what Rado does, and is one of the reasons the brand has
been awarded over 30 international design prizes. Rado has always focused on the
exterior of its products, choosing a range of unusual materials to craft its groundbreak‑
ing timepieces.
Since its beginnings, Rado has aimed to create watches of long lasting beauty. Starting
with the iconic scratch‑resistant DiaStar 1 in 1962, the mission has evolved to find ever
lighter, more durable scratch‑resistant materials for use in watchmaking.
From its first foray into the use of ceramic in 1986, Rado has developed the technology
to produce innovative new designs in an ever‑growing array of high‑tech ceramic col‑
ours and finishes. Recent design achievements include the debut of ceramic timepieces
in deep blue and British racing green as well as the introduction of touch technology
in ceramic watches.
Design, innovation and technology have all gone hand‑in‑hand to create the iconic
products for which Rado is known worldwide, with the company’s founders’ words “If
we can imagine it, we can make it, and if we can make it then we will” still holding
true today.
Juwelengalerij De Greeve 2017
1
2
4
3
5
8
6
7
9
Juwelengalerij De Greeve 2017
RADO MILESTONES
1 | 1957 RADO GOLDEN HORSE
The first watch collection under the Rado brand name. With the
new name the global market could be approached with a func‑
tional, water‑resistant stainless steel model; a well‑designed watch
with an accessible price tag.
6 | 1986 RADO INTEGRAL
The first Rado watch to use high‑tech ceramic on the bracelet and
an invisibly affixed metallised sapphire crystal. The flamboyant
bracelet made the watch a 1980s style statement that communi‑
cates so much more than just the time.
2 | 1962 RADO DIASTAR 1
During the height of the Cold War came the DiaStar 1, marketed
as the world’s first scratch‑resistant watch, a revolution in watch‑
making history. A tungsten carbide (hardmetal) case and sapphire
crystal production methods were pioneered to achieve an instantly
recognizable watch with a wide bezel that could withstand the most
extreme situations and still come out looking new.
7 | 1990 RADO CERAMICA
The first Rado watch to use black high‑tech ceramic for the case
and the bracelet, which together form a single unit. This minimalist
design icon, which evokes modernity, was redesigned in 2016 by
Konstantin Grcic.